- I decided what I wanted to sell.
- I determined what kind of audience I wanted to reach.
- I figured out how I was going to go about getting the product line available at a national level.
What started as a desire to build a legacy for her family, ended with Bernadette Simmons-Becoate being an entrepreneur and owner of Clo-vée Products, a natural and organic bath and body product line. Concerned for the needs of consumers with sensitive skin, or an aversion to harsh chemical-based products, Bernadette is dedicated to creating products that are natural and that promote health awareness. Read on for more of this dedicated businesswoman’s story, and to get insight into the products that will help you achieve healthy hair and skin.
When you were in high school, did you envision that you would be an entrepreneur?
No, that was something I never envisioned.
What drove you to go into business for yourself?
I decided I wanted to build a legacy for my children, and what better way than to utilize the skills I acquired from working in a personal care lab?!
What were the first 3 steps you took to get your business up and running?