If you are looking for a hair serum that is for all hair types and that can deliver amazing results, then you are in luck. As we continue to feature women of color entrepreneurs in our beauty boxes, we are happy to introduce you to Just A Sip Hair Serum created by Toni Covington in our Spring Limited Edition Box. Read more about how the key ingredients of this non-greasy serum can promote hair growth and how a full-time mother with a job can create her own company.
How did Just A Sip Get its start and name?
Just A Sip got started in 2017 after leaving the world of NPC bodying building and realizing the vigorous years to months of training consistently left my hair and skin in dire need of intensified care and maintenance. I realized that I wanted a product that would help my hair get back to a healthy state and create a hair serum. I then realized there is a market for it in the health and fitness world. Just A Sip Shop was created in 2018. The name Just A Sip is my way of paying homage to the state of Mississippi, where I was born and raised.
What was the first product that you produced?
My first flagship product was our popular Just A Sip Hair Serum.
How important is it to use a hair serum?
The importance of using Just A Sip’s Hair Serum is that it caters to all hair types. If you are someone who cannot do without heat styling your hair, serums should be a part of your hair care. They add a layer of protection on your hair and prevent heat damage. If you are the type that prefer “protect styles”, hair serums are a must to retain moisture on your scalp.
What are the key ingredients in your Just A Sip Hair Serum the benefits of these ingredients?
Jojoba oil- Prevents hair lose, Controls dandruff and scalp acne, and restores damaged hair.
Tea Tree oil- Improves blood flow and allows nutrients to reach follicles. Balances PH levels of the scalp and stimulate hair growth.
Ginseng Root Extract- Strengthens the follicles and roots of the hair. Also prevents hair from thinning and breakage.
Is this growth serum for all hair types?
Yes, our hair serum is for all hair types for all races.
How should the Just A Sip serum be used?
Our hair serum should be used 3-4 times a week consistently. In the morning, before bed, after a wash. It is not meant to be rinsed out.
What can people expect after using the Just A Sip Hair Serum?
Our organic Ingredients provide rapid results of follicle growth, helps manageable of psoriasis, and treats alopecia.
What other products from Just A Sip can you suggest after using the Hair Serum?
The perfect pairing our customers rave about is the Ultimate Growth Bundle. Which consist of the hair serum and our Hair Nail Skin Gummy Vitamins. Our gummies have a high dose of biotin, folic acid, vitamins A, B, C, D, and coconut oil.
How did you find time as a mother with a full-time corporate career to start your own business?
In an honest moment I can truly say finding time was second nature to produce this balancing act. But taking on a business was next level “balance”. I realized that something was going to suffer, and it was not going to be my children nor my corporate career. So, I retired my competition suite and focused on building my company.
What challenges did you encounter as you embarked on your journey?
The main challenge that I encounter on this journey was keeping myself debt-free. Every business owner knows it takes consistent capital to keep your business running smoothly. I can proudly say that my company of 3yrs still has no loans! My business is funded by my full-time corporate career.
What advice can you give other women who want to start their own business, but also have a full plate?
My advice for women that want to start a business that also have a full plate, do not be afraid to start small & build your business affectively for the long haul. Be realistic in your goals and capital. Know your target audience like that the back of your hand. Lastly and most importantly take your time and have fun.
What’s next for Just A Sip?
What’s next for Just A Sip is that we are officially Leaping Bunny Certified as of 02/19/2021. Which is a massive step for our brand and a big hooray for our potential vendors. We are currently being courted by Target buyers to do a line review! So, wish us luck!
Those who get the Spring Limited Edition Box will get a 1 oz Hair Serum in their Box. What is the one thing you want them to know?
For maximum results, consistent usage is a must 3-4 times a week.
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