INSIDE THE BRAND: SUMMER’S EVE

Summer's Eve is a brand that has solidified itself as leader in the women’s hygiene industry. Their products provide a gentle approach to everyday hygiene while accommodating women on the go. Speaking with the brand didn’t just give us more information on their Cleansing Cloths, but an important lesson on vaginal health.

Are Cleansing Cloths a new trend in women’s hygiene?

In recent years, Summer’s Eve has expanded its offerings to accommodate women on the go and help them feel fresh all day long. Whether you have your period, are wearing tight yoga pants after spin class or just dealing with a hot day – Summer's Eve Cleansing Cloths are the perfect pick-me-up for all types of women such as busy millennials or hardworking moms. And, let’s be honest – armpits aren’t the only body parts that sweat. Did you know that the external vaginal area has the greatest concentration of sweat glands of anywhere on the body? No wonder we’ve all had moments where we’ve felt not so fresh. Our products are formulated to work with your body to keep you feeling confident and fresh 24/7.

Besides the convenience of using them on the go, what are the true benefits of using the Cleansing Cloths?

Summer’s Eve Cleansing Cloths are not only handy when you’re on the go, but they are also pH balanced and specially formulated for the vaginal area. Summer’s Eve Cleansing Cloths are also designed to help wipe away odor-causing bacteria and keep you fresh.

When should someone use a Cleansing Cloth?

Use Summer’s Eve Cleansing Cloths anytime you want to freshen up – wherever and whenever! When you don’t have time to shower or are on-the-go after moments like a hard workout or just during your time of the month, Summer’s Eve Cleansing Cloths offer a quick and refreshing solution.

What are the key ingredients?

Summer’s Eve Simply Sensitive Cleansing Cloths are infused with Vitamin E and aloe, for a gentle and fresh clean.

What about women with sensitive skin?

Summer’s Eve has clinically tested the entire product lineup among a sensitive skin population to help ensure its products are safe for your vaginal area. Summer’s Eve conducted thorough research to develop gently fragranced products that are hypoallergenic and don’t mess with your body chemistry, with great scents like Island Splash, Sheer Floral and Simply Sensitive.

How does Summer’s Eve differ from other soap products that can throw a woman’s pH balance off?

Women often use regular soap in sensitive areas and not only can that turn your pH balance upside down, but leave residue and cause irritation. Fortunately, all Summer’s Eve products are soap-free for optimal comfort.

Also, most of today’s body washes are designed to leave a moisturizing residue behind on the skin. This might feel great on your arms and legs- but to your vaginal area it can lead to irritation and that not-so-fresh-feeling. Summer’s Eve washes are designed to rinse clean away- without stripping natural moisture and without leaving a residue.

Summer’s Eve Cleansing Washes, Cleansing Cloths and Night-time product line are pH balanced to work naturally with the body and help maintain a healthy pH. These products are formulated for application on the external vagina area and have a mildly acidic pH (a pH of about 4-5) to help prevent irritation and dryness, while providing all-day freshness.

What should a healthy vaginal pH balance be?

The pH scale ranges from 0 to 14 based on how acidic or alkaline something is. Anything below 7 is acidic, while a number above 7 is alkaline (or basic). Pure water has a pH of 7, which is neutral. You might be surprised to learn that skin does not have a neutral pH. In fact, pH can vary based on the part of the body, and even from person to person. Summer’s Eve’s pH-balanced products are formulated especially for the vaginal area. A healthy vagina, by definition has an average pH from about 3.5-4.5. The acidic nature is important to your body’s natural defense. The acidic environment supports the growth of lactobacilli (a good bacteria) that wards off the growth of bad bacteria. (That’s why it is so important not to use soap in your vaginal area- the pH of soap can actually be very basic (high pH)- the opposite of what you need!)

Each of our monthly subscribers will be receiving a full size sample of the Cleansing Cloths in their box, what is the one take-away that you’d like to leave them with?

Once you try Summer’s Eve Cleansing Cloths, you’ll never want to be without them again! This little cloth packs a major punch by wiping away odor-causing bacteria and helping you maintain a healthy pH. Throw them in your purse or gym bag to for a quick, discreet way to freshen up when you’re on the go, which is probably most of the time!


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