Are you looking for clearer skin or a natural boost of energy without the harmful effects of sugar, caffeine and other harsh chemicals? We are excited to introduce you to BEAUTYbits®, 100% spirulina, an organic natural superfood loaded with protein, nutrients and minerals in our November Box. We sat down with Founder, Catherine Arnston and learned so much about blue-green algae and all the many benefits this superfood has to offer. Read all about how BEAUTYbits® can optimize your beauty and wellness nutrition.
How did ENERGYbits® get its start?
Catharine started ENERGYbits® after her sister was diagnosed with breast cancer and advised by her oncologist that an alkaline diet would help her heal. Catharine immediately sprang into action to help her sister research alkaline foods and in the process, she discovered algae. Catharine learned that algae was the most alkaline, plant-based, nutrient-dense food in the world and had been used for fifty years in Asia to improve health, beauty, wellness and longevity. She knew she had discovered something big that could be a game changer for the world if she could just convince people it wasn't weird. And so ENERGYbits® was born (and yes, her sister fully recovered, thanks for asking).
What’s the inspiration behind the name BEAUTYbits®?
Catharine started our company almost 10 years ago as a result of her younger sister developing breast cancer, so women’s health is very important to the company. But during our first few years, she noticed women simply weren’t purchasing our spirulina algae called ENERGYbits®– it was all men. When she asked her female friends why they weren’t customers, their honest reply was that they didn’t like the name ENERGYbits® or its blue packaging. Since Catharine wants women to enjoy all the amazing health and beauty benefits of spirulina, she decided to create a second brand of spirulina that was packaged in pink and had a fun, girly name. And so BEAUTYbits® were born! Just these two small changes helped women feel comfortable buying our algae and now we sell to as many women as men!
Why Spirulina?
Spirulina is a type of algae is recognized along with chlorella algae as the world’s healthiest, most nutrient dense food. Spirulina (and chlorella) algae contains over 60% protein, forty vitamins and minerals. They have 48 times more iron than spinach, 1,000 times more chlorophyll than greens, three times more protein than steak, more calcium than milk, more beta-carotene than carrots, more antioxidants than cherries…. and that’s just for starters! No wonder the United Nations and NASA have proclaimed algae the answer to world hunger. The list of research-backed benefits from algae is extensive (100,000 scientific studies) and includes improved energy, focus, health, skin, hair, athletic performance, longevity, weight loss and more. Most of these benefits are unknown outside of the scientific community. We’re trying to change that so consumers can enjoy the same longevity, health and beauty benefits from algae that have been enjoyed in Asia for decades. Algae tablets are the perfect, easy, quick and safe way to nourish your body, health and beauty all naturally and all from within (but only if it is from a high quality, high integrity algae company like ENERGYbits®.
How important is it to take organic spirulina?
Ensuring that your algae comes from a clean, reputable source like ENERGYbits® is critical. Clean, pure algae like ours will help you. Sadly, the algae sold my many companies contain chemicals, toxins, binders or fillers and are stripped of nutritional value (due to their high volume production processes). We are different. We grow our algae organically, carefully and with integrity. This preserves our algae’s nutrients and ensure it is toxin free. That’s why our algae is grown in triple-purified fresh spring water (in Taiwan) that is tested daily for purity. Taiwan is known for setting the “gold standard” for algae and since our goal has always been to make a difference in the world, we go above and beyond what any other company does to ensure quality and purity. To guarantee this, we test our algae tablets at a third-party, FDA-approved lab in the USA and our high purity, quality, integrity and nutritional density is why we are the only algae that doctors, nutritionists and wellness professionals endorse.
What are the benefits of this algae?
Because spirulina is so nutrient dense, its nutrients are in higher quantities per gram than any other food. The list of health and beauty benefits from spirulina algae BEAUTYbits® and ENERGYbits® is extensive. Spirulina is an energizing algae. It helps to energize and improve your energy, focus, skin, hair, athletic/work performance, reduces hunger and aids in weight loss or intermittent fasting. The list of benefits from chlorella algae RECOVERYbits® is equally extensive. Chlorella is a wellness algae. It boosts your immune system, digestion, cells, liver, blood, heart, brain, bones and skin, cleanses your cells, removes toxins (including heavy metals like mercury or lead) and reduces inflammation (which can cause chronic illness). Both algae contain so many nutrients they are a food-based replacement for vitamins or greens.
Who is this for?
Algae is for everyone! Our algae tablets are “bits of food” that contain so much nutrition, everyone, of any age or lifestyle benefits from them! It doesn’t matter if you are a mom, dad, kid, teen, grandparent or pet. Everyone benefits from algae! Algae is great for you if you are a fashionista, student, fitness enthusiast, professional athlete, working professional, bio-hacker, traveler, hiker or anything in between. You will benefit from algae. Our algae is also keto, vegan, raw, low calorie, kosher, organically grown Non-GMO, gluten-free, sugar-free, caffeine-free, toxin-free and has ONE ingredient. That’s why our algae is for everyone (and it’s safe).
The suggested serving size is 30 tablets a day. Can the serving size be altered and will the benefits be the same?
When it comes to our serving size, we like to compare our algae tablets to any other food. It’s an individual preference. Some people need a lot to be satisfied some need only a little. Let’s use an example and compare our algae tablets to nuts. Most people wouldn’t eat just one nut, they would have a handful to be satisfied. Right? Well our algae tablets (bits) are the same! You wouldn’t have just one tablet to satisfy your hunger or boost your energy, you would have a small or large handful. That being said, we find that most people are so nutrient deprived, that even 5-10 tablets will make a difference and if so, that’s perfect. But you can always have more (or less). We suggest 30 tablets because we tested this quantity with professional athletes and that was what they needed to feel an energy or recovery boost. You can swallow or chew our tablets or add them to smoothies! Most people prefer to SWALLOW our spirulina tablets (ENERGYbits®/BEAUTYbits®) because of their “earthy/chewy” flavor. We chew them! On the other hand, most like to CHEW our chlorella tablets RECOVERYbits which taste great with sea salt, almonds, macadamia nuts, banana chips or heck anything! The choice is up to you!
Talk to us about the other ENERGYbits® products that you have.
You can find four different products on our website ENERGYbits®: 100% spirulina tablets. RECOVERYbits®: 100% chlorella tablets. BEAUTYbits®: 100% chlorella tablets. VITALITYbits®: 50% spirulina tablets, 50% chlorella tablets. We sell two types of algae- spirulina and chlorella. These two algae are dramatically different from one another and so are their health benefits (that’s why we recommend you take both).
is a blue-green algae that is energizing for your body, mind and hunger. Spirulina is a bacteria and has no cellulose wall so its nutrients are quickly absorbed. This is one of the many reasons it quickly improves energy and hunger.
is a green algae that boosts your health and wellness. Chlorella is a sea vegetable; its cell wall is the hardest in the in the plant kingdom. It is chlorella’s hard cell wall that attaches to toxins and removes them. Chlorella is also very cleansing because it has the highest concentration of chlorophyll in the world. Chlorophyll is a pigment that makes plants green and its chemical composition is virtually identical to our blood. That’s why, during WW II, liquid chlorophyll was often used for the injured instead of blood transfusions. Your mom always told you to eat your greens, right? It was because of the chlorophyll. So, if you or your kids don’t like greens, the easy, fast solution is to just take chlorella algae tablets every day. Easy peasy.
Can you take Spirulina and Chlorella together?
Yes. Spirulina and chlorella can be taken together. Our VITALITYbits® bags are a mix of both spirulina and chlorella tablets for people who wish to do so. However, some people prefer to take them separately so that they can take full advantage of the different benefits of each algae (outlined in the next question).
When is the best time to take?
You can take spirulina and chlorella at any time of the day. However, there are benefits to taking them at certain times of the day. Spirulina is great to take in the morning before work or school, as well as before any type of workout or physical activity. This is because the nutrients and protein in spirulina combined with its quick absorption speed will provide you with the energy and focus as well as the hunger satisfaction to power you through these activities. On the other hand, chlorella is great to take after any physical activity or at night because it pulls out toxins such as lactic acid that contribute to muscle soreness. Its detoxifying properties also make it great to take towards the end of the day so your body can detox overnight.
Can you take BEAUTYbits® on an empty stomach?
Taking BEAUTYbits® on an empty stomach is no problem. In fact, algae is a great way to satisfy hunger and cravings and a great snack replacement. Enjoy!
What can people expect after taking and how long does it generally take to feel the benefits of spirulina?
After taking spirulina for the first time, you can expect to experience an increase in energy levels and focus (this comes from the nutrients in algae and is not to be confused with the type of energy effects from stimulants like sugar or caffeine). That being said, people experience the greatest health and beauty benefits when they take algae every day for longer periods of time. Over the first few weeks, you will slowly begin to notice that you aren’t as tired or hungry or “hangry” and that your skin and hair health have improved. You might even lose a few pounds because you aren’t hungry and your cravings have subsided. What’s not to love about that!
If you’re taking spirulina daily, do you still need to take any other supplements?
Because spirulina is so nutrient dense, it provides your body with virtually all of the vitamins and minerals you would need from a daily multi-vitamin. For a complete range of vitamins and nutrients, we recommend taking our chlorella tablets along with our spirulina. For more information on the nutritional content of our algae visit us at or email us at
What’s next for ENERGYbits®?
It is so exciting to be at this stage of growth. We are totally bootstrapped and after ten years of hard work, algae and our company are finally gaining national recognition! But there is so much more to do! We want to have a positive impact on the world by making it easy, safe and fast to be nourished and algae is the answer. It will take a while for consumers to trust us and our algae but we’re OK with that because our vision and mission is to restore your health, your children’s health and our environment’s health all naturally with plant-based, sustainable nutrition. Once our company is larger and financially successful, we plan to set up a foundation so we can donate our algae to disaster areas, schools and to any organization that needs it. We also plan to launch other algae-based products and grow our own algae here in the USA so we can show the world how sustainable and eco-friendly algae is. The algae farm will also give us a platform for creating an algae education center so algae can become as well known here as it is in Asia. None of this will happen overnight and could easily take ten years. But we are committed to making it happen. We like to say we are tiny but mighty. Just like our algae!
Each of subscribers will get a single serving sample of BEAUTYbits® (30 tablets). What is the one thing you want to leave with them?
We would like you to remember that whatever you put in your body either hurts or heals you. Every bite makes a difference. In this case, every “bit” makes a difference! So, if your health, energy or skin are not optimal and you don’t have the time or ability to make big changes, just take a few bits every day and you will feel better. One bit at a time. Promise. To keep up with BEAUTYbits® you can follow them on Facebook and Instagram and Twitter. *As with any supplement, please consult with a health professional before taking. USE OUR EXCLUSIVE DISCOUNT CODE COCOTIQUE FOR 20% OFF ALL PRODUCTS AT ENERGYBITS.COM - NO EXPIRATION DATE