39 Black-Owned Skincare Brands to Keep Supporting In 2021

Feature Photo: Spraise.com

In 2020, we saw a surge in support of Black-owned beauty brands. Following the racial unrest in June, everyone had a list of black brands to support. Well, 2020 has come and gone (thankfully) however; we want to keep the momentum going for Black-owned skincare brands too, beyond the trend of last year.

Here are 39 Black-owned skincare brands to support in 2021 and beyond with a few favorites from COCOTIQUE’s founder Dana Hill Robinson. Lucky for you, if you are a subscriber, you might have already tried out a few amazing skincare brands in our past beauty boxes. And if you are new around here, feel free to learn more about COCOTIQUE


Want to get the best in beauty for women of color delivered to your doorstep each month? Subscribe to COCOTIQUE today and use code COCO10 for 10% off your first subscription! Each month you’ll get 5-8 products curated with WOC in mind delivered right to your mailbox - from hair care to skincare to makeup and more to pamper you from head to toe!

Black-Owned Skincare Brands 

1. Hyper Skin

Hyper Skin

Rooted in multiculturalism, Hyper Skin is committed to treating dark spots and discoloration on all skin tones, and enhancing glow. Their Hyper Clear Brightening Clearing Vitamin C Serum is made with a blend of clean and natural ingredients that brightens skin, smooths texture and dramatically reduces the appearance of scars and dark marks.

2. Taylor Beauty

Taylor Beauty

Taylor Beauty is a family owned brand all about family, fun and living a flavorful lifestyle.  Co-founders teen daughter Madison Taylor and dad Bryan Taylor came up with the concept themselves. Encouraging their daughter to go after their dreams, Madison’s parents continue to guide her as Chief Experience Officer while dad uses his sales background to help as well. Their signature product is their line of super moisturizing lotions. 

3. Lauren Napier Beauty

Lauren Napier Wipes

When you think of makeup remover wipes you should think of Lauren Napier Beauty. Their signature line, FLAUNT, are protective and brightening facial cleansing wipes that not only expunge makeup and impurities, but are formulated with Noni (rich in Vitamin C) to tackle adult acne, dark spots, and dry or rough skin.

4. Eve Milan

Eve Milan

“Wear make up because you want to not because you have to” is the phrase founder Eden Gilliam lives by and is the foundation of Eve Milan | New York. An esthetician with almost 10 years experience in the skin care industry, Eden Gilliam created the brand after she saw countless clients masking their skin insecurities with makeup while feeling hopeless of achieving their skincare goals. The Gentle Cleansing Gel No.103 is one of their best sellers. 

5. Beneath Your Mask

Beneath Your Mask

One of the purest non-toxic beauty brands on the market, Beneath Your Mask will for sure nourish and bring your skin back to life. Carried by some of the top retailers like Neiman Marcus and Blue Mercury, Beneath Your Mask has a ton of fan favorites. 

Their first product and top seller, Heal Whipped Skin Souffle, contains anti-bacterial, anti-aging and antioxidant properties and has been formulated to hydrate and strengthen skin, combat the effects of aging, reduce the appearance of stretch marks, and maintain skin’s elasticity.

Beneath Your Mask is packaged in a dark violet Miron glass that energetically activates their botanical formulas. They do NOT package in plastic, and never will according to their website.

6. Nyakio


Nyakio is a black owned skin-care brand infused with globally sourced ingredients inspired by beauty traditions. Their formulas proudly incorporate Fair Trade Shea Butter and include a range of cold pressed oils in their BAOBAB Youth-Infused Daily Defense Crème

You can find Nyakio exclusively at Target as of now.

7. KNC Beauty

KNC Beauty Lip Masks

Have you ever used a lip mask to get super soft, kissable lips? If not, KNC Beauty has you covered. Inspired by lip masks in Tokyo, founder Kristen Noel Crawly discovered there were no natural lip masks on the market. So of course, she took matters into her own hands launching KNC Beauty. The brand also offers eye and face masks.

8. Elements of Aliel

Elements of Ariel

Formulated to treat dull skin with a simple 3-step routine, Elements of Aliel focuses on clean plant based ingredients. Cleanse and exfoliate with their signature Beetroot Cleansing Polish, followed by their Glow Essence and ACE Nourishing Skin Oil.

9. Kaike

Kaike Sugar Scrub

Everyone loves to celebrate and your skin should be no exception. Founded in 2015 by Keli Smith, KAIKE (pronounced ‘cake’), is a fun, plant-based skincare brand with a belief in celebrating your skin. Their best sellers are the Sugar Scrub All Over Exfoliator, Frosting Hair & Body Butter and the Melt Oil Cleanser

10. Epara

Epara Cleaning Lotion

Focusing specifically on hydration and hyperpigmentation, Epara is a luxury natural skin care brand for women of color. Scientific formulations drive healing, antioxidant and nurturing properties of African botanicals to give you an overall healthy and radiant skin. 

You can also arrange a free 1-1 skincare consultation with one of their experts. Now who doesn’t love that? 


Spraise Almond Praise Set

SPRAISE (short for skin praise) provides premium skincare products with a passion for effective beauty that is healthy, luxury, and sensible. But their products speak for themselves. In short, founder Dominique created SPRAISE to reimagine what it means to care for skin after her battle with dry skin and eczema. 

Get your start by trying the Almond Praise set that includes their Almond Body Wash, Body Scrub and Moisturizing Body Souffle.

12. Undefined Beauty

Undefined Beauty Glow Drops

Founder Dorian Morris is here to give you wellness and conscious capitalism all in one and we love it! Their mission is to “un-define” and democratize beauty and destigmatize plant-based solutions through an unapologetic, uncompromising, unfiltered approach. 

13. AcARRE


Founded and led by Chief Chemist Tracy, AcARRE is said to be a new natural for the beauty minimalist. Nature based skincare is the foundation for the brand as they believe feeding your skin the highest grade organic ingredients will yield the best results. Their use of bioactive beauty products helps to re-balance the microbiome, bringing balance to the skin and scalp.

14. 54 Thrones

54 Thrones African Butter Set

Listed as one of Oprah’s Favorite Things in 2020, 54 Thrones is sustainable clean skincare that celebrates African beauty rituals. Sourced firsthand from cooperatives and artisans throughout Africa, 54 Thrones believes clean beauty originated there, where African rituals were initially created with intent to heal or celebrate. 

The name 54 Thrones distinctively represents Africa's 54 countries. The African Beauty Butter Collection Deluxe Tin includes 5 flavors of their thick, creamy ultra-moisturizing butters used to nourish, replenish and hydrate your skin. Their products are also Paraben-Free, Cruelty-Free, GMO-free, Sulfate-Free and Toxin Free.

15. Shani Darden Skin Care

Shani Darden Skincare

Shani Darden is considered the secret behind some of Hollywood’s most glowing faces. Prime example, Kelly Rowland who we all know and love! After training under a lead dermatologist, Shani set out to create her own products and her Retinol Reform® serum gained a large celebrity following. 

Also if you are near Beverly Hills, definitely check out her physical location, the Shani Darden Studio or book a virtual consultation. 

16. Hanahana Beauty

Hanahana Beauty Shea Butter

Hanahana Beauty is a consciously clean skincare + wellness brand whose mission is to disrupt the global beauty industry.  Their products are made with shea butter directly from the Katariga Women's Shea Cooperative in Ghana combined with natural oils. brand prides themselves on fair sourcing. In addition, their social impact pledge and benefits are top tier. 

Hanahana Beauty includes a line of Shea butters, exfoliating cleansers and body bar and lip balm. Dry skin does not stand a chance with this brand.

17. Mary Louise Cosmetics

Mary Louise Cosmetics Mississippi Mud Face Mask


From face masks to body butters, soap and hand sanitizer, Mary Louise Cosmetics is natural skincare made easy. Founder and CEO Akilah Mary-Louise Releford was always obsessed with natural beauty products and wanted to make some for others that were easy and fun. 

The Mary Louise “Mississippi Mud Facial Mask” will give your skin the natural pampering it deserves with bentonite clay, raw oats, rhassoul clay, marshmallow root and a nice blend of essential oils. 

18. Jacq’s

Jacqs Revitalizing Face Toner

“No Shady Toxins, Just Clean Ingredients”. Jacq’s was founded out of the need to formulate non-toxic solutions to address the constant body changes of Barbara Jaques after her diagnosis of ovarian cancer. With the belief of following nature’s lead, Jacq's is made from locally sourced ingredients in South Florida including fruits, roots and flowers that are infused in all of the skin and body care products.

The Jacq’s Revitalizing Face Toner is a hydrating floral tea for your skin formulated with refreshing Mint, toning and moisturizing Hibiscus petals and healing Burdock Root.

19. SkinBUTTR

skinButtr coffee scrub


SkinBUTTR is all about loving the skin you are in and helping you achieve confidence naturally. Simplify your routine and promote healthy glowing skin sustainably. The brand’s products consist of whipped shea based body butters, scrubs and skincare. 

20. BeautyStat

Beauty Stat Universal Skin C Refiner

Beauty Stat’s brand mission is to scour the planet for new beauty ingredients and technologies. Cosmetic Chemist Ron Robinson started as a chemist developing products for Clinique and eventually took on other product development roles for Revlon and Avon to name a few. 

Ultimately, Ron wanted to cut through the chatter and help consumers understand what type of beauty products are working and not working while making better beauty decisions. Their first product was the BeautyStat Cosmetics Universal C Skin Refiner, which stabilizes vitamin c and was named best vitamin c by Allure and Harper’s Bazaar.

21. Oui the People

Oui The People Rose Gold Skin Sensitive Razor

Shaving never looked so good...or luxurious! If you have been wanting to upgrade your shaving experience Oui the People is everything you need. They are committed to changing the language of beauty and develop products that make you feel comfortable in your own skin. 

Their signature single blade gold razor, which is engineered and manufactured in Germany, was created to be more gentle on the skin than your average safety razor.

22. Angie Watts

Angie Watts

Angie created the natural, vegan and cruelty-free skincare collection right out of her kitchen after a long battle with her daughter's eczema issues. After finding a remedy to battle eczema without the use of steroids her skincare line was born. Long after seeing the benefits Angie committed to formulating all of her products with plant based ingredients.

23. Base Butter

Base Butter Radiate Face Jelly

If you have seen a list of black-owned skincare brands, chances are you have seen Base Butter! Their mission is to help make skincare easy for oily, combination, and acne skin types. 

Base Butter’s signature and best selling product? Radiate Face Jelly, a lightweight aloe vera based moisturizer. Yes it’s worth the hype! 

24. Bolden Skin Care

Bolden Glow Hydrating Mask

Founded by two black women, Bolden Skin Care is devoted to helping shape the Global conversation about inclusive standards of beauty. Their line ranges from cleansers, masks, moisturizers and serums. Their Glow Hydrating Mask is a customer favorite delivering intense moisture, while calming and providing a youthful glow.


Brown Girl Jane Rest drops

Receiving Refinery 29’s Beauty Innovator of the Year award, BROWN GIRL Jane for sure makes our 2021 black-owned skincare list. If you have been wondering if CBD based products live up to the hype, now is your chance to give it a try.  

BROWN GIRL Jane CBD is non-intoxicating and is formulated with no binders, fillers, excipients, dyes or unknown substances. No worries on your end, the products are THC free and undergo third party testing.

26. Buttah Skincare

Buttah Skin Care Set

After years of dealing with acne and hyperpigmentation, Buttah Skincare was founded by model and actor Dorian Renaud. Buttah’s goal is to enrich skincare for multicultural skin tones and to give melanin skin the attention it deserves. 

Tailor your face routine with their Customizable Skin Kit which includes the Buttah Skin Cleanser, Buttah Skin Vitamin C Serum, and the Cocoshea Revitalizing Cream or Facial Shea Butter (Your choice!)

27. Golde

Golde Tumeric Blend

Golde prides themselves on what they coin Superfood Selfcare. Their products are a celebration of superfoods to effortlessly boost your daily routine, from morning smoothies to skincare. The brand originally started by launching their Tumeric Latte blend and expanded from there.

The Papaya Bright Face Mask also won the Allure Best in Beauty Award in 2020.

28. Shea Radiance

Empowering with beauty, Shea Radiance was founded by Funlayo Alabi to help solve her son’s dry and eczema prone skin conditions. Shea Butter, was the ultimate healing balm.

Their Shea Butter, also called “Women’s Gold” in West Africa”, is sourced directly from women-run cooperatives to help provide economic access that allows women to feed, clothe and educate their children. 16 million African women make a living picking Shea nuts and processing Shea butter.

Their line of skincare products includes an array of African Black Soap collections as well as body butters and creams.

29. Minimo

Minimo Glow Tumeric Face Scrub

Do you love ingredients like tumeric, honey and lemon for your skin? If so Minimo’s Glow Tumeric Face Scrub is what you need. Minimo Skin Essentials was founded based on a deep obsession with the power & value of genuine natural ingredients & how they can do wonders for the skin. 

30. AbsoluteJOI Skincare

Absolute Joi Refining Night Oil

AbsoluteJOI highlights themselves as clean beauty for melanin rich skin and we love to see it! Their products are plant-based, cruelty-free, contain no skin bleach, parabens, sulphates, perfumes or dyes. Formulated by a physician, their skincare line is based on science and is fragrance free for sensitive skin. 

Their best seller is the Skin Refining Night Oil with Retinol and Vitamins C+E.

31. Anne’s Apothecary 

Anne's Apothecary Facial Oils

Anne’s Apothecary is a skincare line handcrafted with herbs and clays to produce skin loving products that are gentle, easy to use and paraben free. Every single product is packaged in clear glass or PET plastic (a safe recyclable material). 

Their products are also free of Aluminum, Baking Soda, Sulfates, GMO, Propylene Glycol, BPA, Parabens and Silicones. Sounds like a winning combination in our book!

32. Mother’s Shea

Mother's Shea

Not all Shea Butters are created equally according to Mother’s Shea and they want you to know they are committed to effective clean beauty. With a max of five ingredients total, Mother's Shea utilizes upwards of 60x the amount of shea butter as competitors.

You can find Mother’s Shea at a Target near you!

33. Shea Yeleen 

Shea Yeleen

Handmade in small batches to ensure quality, Shea Yeleen was established in 2005 as a Non Profit dedicated to empowering women in West Africa and the United States through the production, sale and use of shea butter products.

The company now specializes in manufacturing high quality, organic, fair trade skin care products with an assortment of body butters, soaps, body balms, and lip balms. 

34. dermHA

dermHA gentle exfoliating creme

dermHA is led by its Founder and President, Mildred Bell. Mildred is a licensed medical esthetician with over 30 years of experience in the skincare and beauty industry. Focusing on skincare for all skin types and tones, all dermHA facial treatments include a consultation and recommendations for dermHA home care.

Some of their featured products include the dermHA Gentle Exfoliating Creme, Lactic Acid Exfoliating Serum, and Lactic Acid Exfoliating Body Gel.

35. ROSEN Skincare

ROSEN Skincare

Fed up and quite frankly sick and tired of the acne skin care industry, founder Jamika Martin wanted to completely change the way acne has been treated by legacy brands. After fighting with acne her entire life, she knew there had to be a better way with products not filled with questionable ingredients and repetitive formulas. 

Jamika founded ROSEN Skincare by focusing on clean ingredients that treat acne naturally while bringing people confidence. Her top three products are the Rosen Earth Cleanser, Rose Water Face Dew and Breakout which is a super simple paste for bumps and breakouts.

36. Black Girl Sunscreen 

Black Girl Sunscreen

Sunscreen is always in season according to Black Girl Sunscreen. Also, contrary to popular belief, yes black people need Sunscreen too! Black Girl Sunscreen has created a sunscreen for everyday use, filled with natural ingredients, that will protect your skin from the sun and doubles as a moisturizing lotion. Even better because it doesn’t leave a white residue.

Black Girl Sunscreen is also Vegan and Cruelty Free. There’s even an option for kids!

37. KLUR


As an independent, self-funded, woman-owned and operated company, founder Lesly Thorton believes skin wellness can be achieved with well-considered, clean products and minimal maintenance. For almost a decade, Lesly has been helping others achieve skin wellness through personalized treatments and a creation of products defined by simplicity.

KLUR is a botanically based collection of high-performance skincare and multi-purpose self-care products.

38. Nuekie 

Nuekie Skincare

Like many people Cosmetic Chemist Eunice Cofie-Obeng suffered from hyperpigmentation which left her feeling frustrated and insecure about her beauty. After spending 17 years on research and development she formulated a solution for people with skin of color. 

 39. Kreyol Essence

Kreyol Essence Haitian Black Castor Oil

The creation of Kreyol Essence was fueled by founder Yve-Car’s vision to stimulate economic activity in Haiti as well as her own natural hair journey. Inspired by her mom who would use Haitian Black Castor Oil to fix her many hair catastrophes, Yve-Car took matters into her own hands when she could not find the organic oil available in Philadelphia

As a long time activist of Hatii, Kreyol Essence’s mission from the beginning was about job creation for the people of Haiti so every purchase has a direct and positive impact


Have you tried any of these black-owned skincare brands? Clearly there are a lot more on the market so we’re excited to bring you this list to get you started. 

Do you want to see some of these products in our future monthly COCOTIQUE boxes? Contact the brands and let them know!