Instantly Brighten Skin With Anew Vitamin C Brightening Serum

If you are looking for the ultimate skincare defense, we have the perfect weapon for you in the March Box 2022 Box. Get ready to slow down the signs of ageing and naturally brighten your skin’s appearance with Anew Vitamin C Brightening Serum from Avon. This revamped serum is made with 10% Vitamin C or 30 oranges if you’re counting. Your skin will quickly soak up this lightweight serum and get rid of dull tired skin. We are so excited to partner with this amazing iconic skincare and beauty company. For years, Avon has inspired women to become financially independent by offering a direct selling platform – many of us can remember the Avon Lady coming by with a catalog full of beauty and skincare products. Find how David H. McConnell created a multinational cosmetic, skin care, fragrance and personal care company and how this super serum can be your new main squeeze for radiant skin.

Everyone has heard the name Avon at some point in their lives, but does everyone know how Avon got its start? Please tell us how and when this iconic company was born.

Avon was born as the California Perfume Company in 1886 and founded by bookseller David H. McConnell. But he didn’t set out to create a beauty company. He was a travelling book salesperson who offered beauty products as a gift. He soon realized customers were more interested in the free perfume samples than the books. From a small New York City office, McConnell mixed Avon’s first fragrances himself, and recruited a team of women to be sales Representatives.  This visionary founder launched the business with the revolutionary concept that women could earn an independent income. Since Avon’s founding in 1886, we have stayed true to McConnell’s principles "to meet fully the obligations of corporate citizenship by contributing to the well-being of society and the environment in which it functions." Avon’s commitment to providing women with opportunities for economic independence has remained strong decade after decade.

Is there a meaning behind the name Avon?

The California Perfume Company was rebranded in 1939 honoring the home of David H. McConnell’s favorite playwright William Shakespeare who was born in Stratford-upon-Avon in England. 

Many can remember their mother’s Avon lady and the catalogue filled with skincare and cosmetics to order from. How has the transition from everyone needing an Avon Rep to order their products changed to meet today’s modern technology?

Our Avon Representatives continue to be at the heart of Avon. Avon’s iconic brochure is still around and our Representatives and their customers love it. A lot of Representatives continue to sell through the paper brochure and meet with customers in person. However, Avon has definitely transformed digitally. We now have an interactive digital brochure that is a fabulous tool for our Representatives. We also have AR technology so customers can try on all our makeup shades digitally and find the right match. Our Representatives also have online stores so their customers can shop digitally and have their orders shipped directly to them. We also recently launched Avon Live Shopping where customers can connect, interact and shop from the comfort of their home and mobile device.

How does someone become an Avon Rep?

It is super easy to become an Avon Rep and right now it’s free to sign up! Head to this link to sign up: HERE

Part-time or full-time, in sweats or stilettos, you can sell Avon anytime, anywhere – online and in-person.

What inspires Avon?

Avon is inspired by our community of passionate women! Avon has empowered women to create a beautiful and positive impact in the world for 135 years. As the company for women, Avon was a pioneer in direct selling, helping women earn their own income. We continue this legacy through our business model, our iconic beauty products, and our support for causes that benefit women.

What’s the secret to your successful longevity?

Avon has always been the company that cares, that’s there for the community, and that helps make life beautiful. By providing innovative products, contributing to important causes, and supporting our community, Avon has been there for the last 135 years. We’re delighted to celebrate our beautiful legacy and look forward to an even brighter future as we continue to make life beautiful this year and beyond!

What was the first product the Avon created?

The first product sold was a perfume, Rose Extract from the “California Perfume Company.”

Anew Vitamin C Brightening Serum


What inspired the Anew Vitamin C Brightening Serum?

Staying healthy is not limited to eating right, exercising and getting enough sleep—it also involves taking care of your skin. Infuse skin with vitamin C, an antioxidant that helps naturally brighten skin’s appearance. That’s why we’ve launched a line of products infused with this super ingredient.

Anew Vitamin C Brightening Serum is your new main squeeze for naturally radiant skin. Packed with as much vitamin C as in 30 oranges, this super serum illuminates your dull, tired skin to look visibly energized.

Avon Anew Vitamin C Serum

How do you use the Anew Vitamin C Brightening Serum?

Give your skin its daily (and nightly) dose of vitamin C.

In the AM and PM, after cleansing, smooth the serum gently over your skin in an upward and outward motion, avoiding eye area. Follow with your favorite Anew moisturizer.

What can women expect after using the Anew Vitamin C Brightening Serum?

Get ready to instantly brighten the look of your skin with the power of 10% pure vitamin C. Clinically proven to brighten skin after the first use by up to 44%. It infuses skin with nutrients, illuminating dull, tired skin. 99% of women agreed it instantly boosts radiance.* Your skin tone will look visibly improved and you’ll be proud to show off your new glow.
*Based on those who expressed an opinion in a consumer-perception study.

What are the key ingredients in your Vitamin C Brightening Serum?

Breakthrough technology delivers a pure and high concentration of Vitamin C in a stable, topically applied form. Vitamin C derivatives are not as effective as vitamin C. With our serum's 10% pure vitamin C, skin instantly looks brighter. Formulated without oil, phthalates, parabens, sulfates, and petroleum.

Vitamin C Serum


What are the benefits of these ingredients?

Vitamin C – Also known as ascorbic acid, this antioxidant helps recover the appearance of vitality in skin that’s become dull over time through the natural aging process or by external factors that can cause free radical damage. With consistent use, it can help to brighten your skin and visibly even skin tone. The power of 10% pure Vitamin C instantly brightens the look of your skin and help fight tomorrow’s signs of aging, today.

Is this serum for all skin types?

Anew Vitamin C Brightening Serum is a lightweight and absorbs quickly. It is dermatologist-tested, hypoallergenic, non-comedogenic, and non-acnegenic.

Anew Vitamin C Collection

How important is a Vitamin C serum to a skincare regimen?

Infuse skin with vitamin C to help naturally brighten skin’s appearance. Our Vitamin C serum provides antioxidant properties which neutralize skin damaging free radicals and protects against future photoaging. 

What other Anew products can you suggest to use with the Vitamin C Brightening Serum? 

We’ve launched a line of products infused with the super ingredient.

Refresh your routine with Anew Vitamin C Brightening Eye Cream, featuring a blend of vitamin C and niacinamide. This formula will visibly reduce the appearance of pesky dark circles and leave your undereye area looking brighter and more even-toned. Hello, bright eyes! 

Wake up to see softer, smoother, more vibrant skin with the Anew Vitamin C Overnight Radiant Mask. Formulated with powerful antioxidant vitamins C and E, this mask visibly improves skin texture and boosts radiance. Contains niacinamide, known to visibly improve skin tone, and shea butter and sunflower seed oil to help nourish and moisturize. 

Prime and glow with Anew Vitamin C Illuminating Priming Moisturizer, made with brightening vitamin C and skin-smoothing silicones. This revitalizing primer gives skin a healthy radiance while blurring pores and imperfections to create the perfect canvas for stay-all-day makeup or a beautifully bare look. This illuminating moisturizer received an Essence “Best in Black Beauty” award for its hydrating and priming capabilities.

Indulge your pout with Anew Vitamin C Antioxidant Lip Treatment, packed with nourishing ingredients like vitamins C and E. This antioxidant formula visibly plumps and smooths lips while conditioning and providing sheer coverage for a beautifully natural look.

Add any of these high-performance vitamin C formulas to your skin care regimen and you’ll look healthy and radiant from eyes to lips to face. Show your glow and seize the day!

Anew Vitamin C Collection

Give your body an all over glow with our expanded Vitamin C collection:

Anew Vitamin C Dry Body Oil is a nourishing plant-based dry body oil featuring antioxidant vitamins C and E. This lightweight, non-greasy body oil quickly melts into skin to instantly hydrate and visibly brighten skin. With soothing sunflower seed and jojoba oils to help keep skin feeling supple.

Anew Vitamin C Illuminating Body Serum formulated with antioxidant vitamins C and E to visibly improve skin’s texture and boost radiance. Made with soothing sunflower seed oil and panthenol (vitamin B5) to help skin retain essential moisture, and light-reflecting pigments that leave skin looking luminous all over.

What’s AVON’s commitment to the community?

Giving back is at the heart of Avon—after all, our mission is to celebrate women’s power to create a positive impact in the world. We are proud to support a variety of causes that help people live healthy and beautiful lives.

The Avon Breast Cancer Crusade has been at the forefront in the fight against breast cancer for nearly 30 years. Since 1992, Avon has contributed more than $800 million to breast cancer causes, educated 180 million women about breast health and funded breast health screenings for nearly 20 million women.

Since 2004, Avon has proudly partnered with Feed the Children, which works to improve nutrition, hygiene and education in vulnerable communities around the world. Over the last seventeen years, Avon has donated over 15 million pounds of personal care, hygiene and beauty products, clothing, shoes and home essentials to Feed the Children, for distribution to families in need. Our efforts have empowered and impacted nearly 1 million families and 4.4 million women and girls all over the United States. 

Avon also partners with Gyrl Wonder, an organization that empowers ambitious young women of color through social impact, career exploration and objective alignment.  

What’s next for AVON?

What do you get when you integrate one of the leading social selling beauty companies in North America with the #1 consumer goods company in Korea? A multi-brand beauty partnership with the top innovation, science formulations and technology like never before.

Under the ownership of LG H&H with leading positions in all major categories including cosmetics, personal care and home care, Avon is putting a fresh face forward and ushering in a new era of innovation. With new virtual try-on technology, expanded shade ranges, healthy ingredients including clean beauty and richer, longer-lasting fragrances, we are at the forefront driving into the future of beauty with a growing commitment to bring consumers and Avon Representatives top trends and the latest formulas.

While our product offerings and partnerships are modernizing, we will continue to celebrate and support our proud history of empowering women through economic opportunity and entrepreneurship. And with the Avon and LG H&H partnership, this is just the beginning of a whole new world of beauty.

Cocotique March Box 2022

Each of our subscribers who get the March Box will receive a full-size Anew Vitamin C Brightening Serum. What is the one thing you want them to know?

We would just say, that our Anew Vitamin C Brightening Serum is truly a super serum, as it’s packed with as much Vitamin C as 30 oranges!



To keep up with AVON you can follow them on Instagram, Facebook, YouTube, Pinterest, and Twitter.