What started as a desire to build a legacy for her family, ended with Bernadette Simmons-Becoate being an entrepreneur and owner of Clo-vée Products, a natural and organic bath and body product line. Concerned for the needs of consumers with sensitive skin, or an aversion to harsh chemical-based products, Bernadette is dedicated to creating products that are natural and that promote health awareness. Read on for more of this dedicated businesswoman’s story, and to get insight into the products that will help you achieve healthy hair and skin.
When you were in high school, did you envision that you would be an entrepreneur?
No, that was something I never envisioned.
What drove you to go into business for yourself?
I decided I wanted to build a legacy for my children, and what better way than to utilize the skills I acquired from working in a personal care lab?!
What were the first 3 steps you took to get your business up and running?
- I decided what I wanted to sell.
- I determined what kind of audience I wanted to reach.
- I figured out how I was going to go about getting the product line available at a national level.
What was the inspiration behind the Clo-vée name?
Clo-vée came to me in a vision–it was God sent, that’s all I can say.
What advice would you offer to someone to someone else who is afraid to take the first step toward his or her dream?
The word of God says if you don’t work you don’t eat, so I say to anyone who wants to start a business, God has given everyone a gift that will allow you to live a life of riches. You just have to pray and trust God, and he will lead. God did not give us a spirit of fear, so step out on FAITH!
Our November subscribers are receiving a sample of the Clo-vée Products Moisturizing Hair Oil Treatment. Is there anything you would like them to know about using it?
We combined some wonderful oils together to give you that soft, shiny, healthy hair you want and at the same time moisturize your hair from roots to tips.
What do you do for your hair and skin on a regular basis to keep them healthy and moisturized?
I use Clo-vée’s Silky Body Lotion or the Organic Shea Body Butter twice a day. I also use the Hair Butter every other day on my scalp and the Hair Oil on my hair daily. A little bit goes a long way.
What is the most important thing a woman can do to fight off dry winter skin?
Apply a moisturizing product, both morning and night. We recommend Clo-vée’s Silky Body Lotion and Organic Shea Body Butter, because there is no alcohol to dry out your skin, so it stays moisturized all day. That is very important, because a lot of the products on the market have chemicals, and over a length of time they start to dry out your skin, and can even cause other health problems. And most importantly, drink lots and lots of water. Eating right, always helps.
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